Donald Trump’s minority outreach has failed miserably. Perhaps, the most visible, or audible, sign of dissonance in Trump’s message is his constant use of the definite article “the” before the communities he’s speaking about—as in “the Blacks” “ the African-Americans,” “the Latinos, the Hispanics.” It is grating and alienating. What is so off-putting about one of the most common words used daily?
Definite articles are used with adjectives to refer to a whole group of people, but they are also used to identify a particular person, object, or item. Trump is using them correctly when he says “the Latinos,” and “the African-Americans,” but using “the” ascribes singular dimensions and monolithic proportions to diverse communities. It homogenizes people and obscures their diverse concerns and needs.
In this, Trump doesn’t need a grammar lesson, although a thesaurus wouldn’t hurt. His use of the definite article is not a syntactical flaw. His idiosyncratic word choice is ideologically revealing, a peak into the grammar—or the systematic or structural design—of his ideas. His reliance on the definite article hints at a dated understanding of identities and politics that is locked in the mid-20th century.